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Biomimicry: How Nature Can Streamline Your Business For Innovation
  Windows that prevent bird collisions by mimicking the UV-reflective qualities of spider webs; a train that travels faster, uses less energy and makes less noise after it was redesigned to resemble a bird’s beak; highly efficient wind turbine blades that mimic the bumpy edges of a whale’s flippers.

These are just three of countless examples of biomimicry – technologies inspired by forms, processes and systems found in nature. The discipline is no longer just an academic exercise. It has become an innovation tool that allows companies to develop a new class of products and services.